That’s right! An official study was conducted to try and explain why more fans prefer Marvel films over DC films. The study was done by an automated market research tech provider named ZappiStore. They say that the success of Marvel can be linked to the viewer’s emotional engagement with the superheroes while watching movie trailers.
What ZappiStore did was test a viewer’s emotional engagement with a series of Marvel and DC movie trailers by using a facial coding and emotion recognition platform called Affectiva. According to ADWEEK:
The respondents participating in the Marvel/DC study, and others like it, only need internet connectivity and a standard web camera. As viewers watch stimulus, Affectiva can measure their moment-by-moment facial expressions of emotions. The results for this study were aggregated and displayed in a dashboard.
They tested these people using a number of DC and Marvel movie trailers to measure viewer emotional engagement to find out which elements of the trailers impacted them most.
Well, Warner Bros. has finally officially hired a couple of directors to take on the DC film Flashpoint. The screenwriting duo behind Spider-Man: Homecoming, John Francis Daley and Jonathan Goldstein, have crossed over to DC Entertainment to take on the challenge, and that could be great!
The two previously directed Vacation and the upcoming film Game Night, which looks hilarious. I’ll admit, I was really hoping that Robert Zemeckis would do it, but obviously, things didn’t work out that way. I think Daley and Goldstein could end up doing a good job, though. We’ll just ahve to wait and see. After all, this will be their biggest directing project to date.
Brenton Thwaites (The Giver, Pirates of the Caribbean: Dead Men Tell No Tales) has been cast in the role of Dick Grayson a.k.a. Robin in the upcoming live-action DC series Titans. He’s a pretty talented young actor and I didn’t expect an actor like him to end up in the role as he’s been in a bunch of big movies. This will be his first TV gig.
Crazy Stupid Love writers/directors in talks for the Joker and Harley Quinn film
Crazy Stupid Love writers/director Glenn Ficarra and John Requa are in talks to write, direct and produce the upcoming Joker and Harley Quinn film, according to THR. Ficarra and Requa currently direct and executive produce the NBC cry-fest This Is Us, and are reportedly in final negotiations for the project, which is also referred to as Gotham City Sirens. The Joker and Harley Quinn film is expected to have a number of other female DC characters.
One of The Flash’s most iconic allies, Ralph Dibny — a.k.a. The Elongated Man — is a fast-talking private investigator with investigative skills that rival those of Batman. Upon discovering he has the power to stretch his body to any shape or form, Dibny uses his new abilities to help Team Flash solve one of Central City’s greatest mysteries. He joins other newcomers Danny Trejo as feared bounty hunter Breacher and Neil Sandilands as the big bad for the new season, The Thinker.
Comic book writer and artist Frank Miller redefined Batman with Batman: Year One and The Dark Knight Returns just announced he’s developing Superman: Year One. Like his Batman comics, I imagine this could redefine the character Superman, which is actually kind of fascinating.
During a recent interview with Vulture, Miller opened up a little bit about his new project and reveals that he will retell the Superman origin story… in his own way, of course.
With the Warner Bros. always in direct competition with Marvel on Saturday at Comic-con, they are forced to bring out their big guns.
This was the case when they brought out the DC properties. During the panel the studio announced their upcoming slate of superhero movies in a video persentation. They went over the previously announced movies like Green Lantern Corps, Justice League Dark, Aquaman and Wonder Woman 2; they hit us with the title of the upcoming Flash movie. Freaking FLASHPOINT!
That’s right folks, the creative minds at DC are giving The Flash the most complicated/entertaining storyline in all of The Flash‘s history. Flashpoint revolves around The Flash’s power to run so fast that he can manipulate time and the consequences that come with it.
If they stick with the comic arc then it will be in a world where Barry Allen (The Flash) wakes up and the world has changed. Wonder Woman and Aquaman are in a battle for world dominance. A world where Captain Cold is considered a hero and Bruce Wayne is dead.
Barry Allen is forced to find out how the world was changed and how he can bring it back to normal.
If they stick with the original storyline, this should be a massive movie. It can also give DC a chance to solve some problems they have had in the DCEU. Flashpoint was a way of clearing the slate in the DC comic book world. Why couldn’t it do the same in the DCEU?
Ever since Matt Reeves stepped into the director’s chair for The Batman, there’s been no concrete information on what we can expect from the film. Today, however, we learned from the director that his film will be influenced and inspired by the films of the great Alfred Hitchcock. If any comic book film could fit in with Hitchcock’s filmmaking style, it’s Batman!